I don’t know who this guy is. A coworker sent me the link. But I think we can all learn something from him: you’re never too old to vlog or “get it.” Not only is the content well timed/targeted, but the presentation (format and editing) are spot on. Incidentally, a mysterious stranger who’s been emailing me should find this vlogger particularly inspiring.
Update: The Akoha cards go to Meg from Finland because (1) she told a bad joke, and (2) bad jokes are the dirtiest jokes.
So I held this contest, and now I’m ready to discuss the winner. Merry Christmas…
Whatever “it” is, Monty Python seems to have it by the short hairs. I came across this on Johnnie Moore’s blog (who found it on Geoff Jones’ blog). First, the strategy it is exemplar of an established media brand rolling with a fury of punches it can’t deflect. Second, the content is perfectly formated for the web video consumption patterns. Finally, the strategy has a revenue stream component. Now how many video bloggers can claim that they “get” all three of those — especially the last one?
Mainstream Media 1, User Generated New Media Free Hippy Love 0.
Photo scraped form musigny's Flickr account.
Update: If you win this VIP Starter Deck, of course you also get a BETA Invite to Akoha.
So since everyone is giving away all kinds of schwagg this time of year, I thought that I would jump on the bandwagon. I’m giving away an Akoha VIP Sarter Deck to one lucky commentor. The deck is a Fall 2008 Edition, and includes 24 Real-World Mission Cards.
For those of you who don’t know what Akoha is, it’s a web-based game with reality-based play (very cool), and it’s designed to make the world a better place by changing the way people think about acts of kindness. But you can find out more about that by watching the video interview below with Akoha founder, Austin Hill.
For now, I’ll tell you how can win. First, comment on this post telling me either (1) why you deserve an Akoha VIP Starter Deck, (2) a dirty Christmas (or Hanukkah or Festivus or whatever) joke, or (3) why you think I am (or am not) one of Canada’s most influential men in social media (you can also VOTE FOR ME HERE).
Then, like a veritable Santa Claus, on Christmas mornning, I will arbitarily pick the winner according to my groggy, hung-over, and sleep deprived whim without any regard for merit, democracy, or random luck whatsoever.
If you want to learn more about what Akoha is all about, check out this interview with Austin Hill that I shot at Podcamp Montreal this past fall. That’s where I actually got my grubby paws on the starter deck; I’ve just been too lazy and unappreciative to use it. And if you’re wondering how Akoha plans to actually make money, check out this other art of our conversation where Austin discusses Akoha’s revenue model — and find out how they intend to (1) move actual merch, and (2) add actual value to existing marketing channels.
Arguing with them
will convince them that they’re right.
Persuade by action.
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