Trying to put this mainstream media strike thingie into context…
Get this video on 
Archive for the 'Fifth Estate' Category
It looks like online video is gaining mainstream traction. It’s not only becoming more credible as an advertising medium, but as a legitimate source of substantive information. As eMarketer reports:
An average of nearly 30% of US adult Internet users say they will watch online news video to learn about 2008 presidential candidates, according to a survey conducted by Synovate for ClipBlast!.
“These findings unquestionably affirm the rise of the video Web in public life,” said Gary Baker, CEO of ClipBlast!, in a statement. “What’s more, we believe that online video is engaging new audiences and drawing new [and] otherwise disaffected or disinterested viewers.”
An average of 21.8% of respondents said they would watch debates online, and an average of 7.5% said they would go to video bloggers for information.
Granted, 7.5% doesn’t make the future of video blogging all that promising, but this is just the beginning. Besides, %7.5 of the US population is about 21 Million people. That’s a serious market as far as I’m concerned.
In any case, this is just the beginning. The internet isn’t just some alternative to print publishing and television broadcasting. It’s an improvement on them. Technological progress, pure and simple.
The manner in which information is disseminated over the internet will become the standard by which it is disseminated in the very near future. The members of the fifth-estate who understand this will get on board and prosper (that’s what things like Apple TV are all about). Those who try to ride it out as just another emerging consumption trend to be assimilated in time will perish. That is all…
A little thought that’s cause for communicators on both sides of the media machine to get defensive…
Check out my other vlog posts if you dare.
AND
I also got a nifty GypsyBandito channel on YouTube @ www.YouTube.com/GypsyBandito.
OR
You can also subscribe to my Vimeo RSS feed.
Mainstream media just isn’t what it used to be. They’re slow to react. That statement could apply to business or editorial.
–Ashkan at HipMojo
So what does universal search have in common with MySpace’s adoption of original video content?
New Meida is Multi Media from CT Moore and Vimeo.
Check out my other vlog posts if you dare.
AND
I also got a nifty GypsyBandito channel on YouTube @ www.YouTube.com/GypsyBandito.
OR
You can also subscribe to my Vimeo RSS feed.
Update: Some Interesting stats from Pierre Bouchard.
Whether you like it or not, Fifth Estate coverage has a shelf life. That’s why Google is the front page of new media. It just so happens, though, that search engines love blogs, and that means that reputation management requires some SEO. What I’m getting at is some elaboration clarification of why I think Edelman is on the right track. In any case, enjoy…
Check out my other vlog posts if you dare.
OR
Click on over to the GypsyBandito channel on YouTube @ www.YouTube.com/GypsyBandito.
I know that I keep promising to stop regugitating outside content, but I’m a talker, so I’ll always find an excuse a reasonable explanation for whatever the situtation is. In this case, I’m reposting a vlog I did for SearchAnyway. The reason is that it has to do with new media, and well, that’s what I do over here at Gypsy Bandito — new media.
You see, Ed Lee picked up on this BBC piece about ghost blogging. Well, aside from blogging being new media, and therefore part and parcel of the new marketing, there are other underlying lessons to be reaped here, and they all have to do with the evolution of new media.
Check out my ORIGINAL vlog posts if you dare.
OR
Click on over to the GypsyBandito channel on YouTube @ www.YouTube.com/GypsyBandito.
OR
You can also subscribe to my Vimeo RSS feed.
Logic + Emotion wants to know which one of these you‘d pick to be the logo for the London 2012 Olympics if it was your call.
Well, The Register reports that this one made it as one of the BBC’s Top 12 submissions. It has since been replaced, but that one of their web/copy editors couldn’t spot it as a parody of one of the most iconic and notorious shock pictures on the Web is a pretty apt description of what the fifth estate now knows about information.
Recent Comments